Well being, value and social advantages pushed in Cork e-bike marketing campaign
Cork could be a metropolis of hills, however a brand new marketing campaign geared toward selling the usage of e-bikes is hoping “to flatten the curve” for a lot of would-be Leeside cyclists.
It comes as Cork City Council introduced plans for 2 new cycle lanes. The We-Bike marketing campaign, launched by Lord Mayor of Cork Cllr Joe Kavanagh and Mayor of Co Cork Cllr Mary Linehan-Foley, is geared toward selling electrical bikes as an on a regular basis commuting possibility in Cork metropolis and county.
The brand new cycle lanes will run alongside Donovan’s Street and College Road, with a hyperlink between Journal Street to Glasheen Street, all close to UCC, whereas a second route will go alongside Melbourn Street and Rossa Avenue, close to CIT.
More healthy and cheaper
On the e-bikes marketing campaign, Cllr Kavanagh mentioned: “By extending the vary and ‘flattening the hills’, e-bikes allow folks to cycle over longer distances and hilly areas, and supply a more healthy and cheaper strategy to journey than your automobile.
“Areas comparable to work and college commutes, leisure journeys, reintroduction to biking for retirees, well being advantages and extra are simply among the social benefits that the challenge hopes to impart to Cork’s public.”
Cllr Linehan-Foley identified that gross sales of e-bikes and bicycles have risen in Ireland since March, notably in the course of the pandemic lockdown, which noticed many individuals return to biking in place of automobiles for native journeys.
“Cork’s future is being constructed on sustainability and local weather motion, so it’s nice to see Cork Metropolis Council and Cork County Council working collectively on this revolutionary initiative to advertise e-bikes and biking,” she mentioned.
Bike to Work
She identified the e-bike initiative follows adjustments to the Bike to Work scheme, the place staff can save as much as 52 per cent on the price of a motorbike when their employer buys the bike for them and so they repay the fee from their wage.
The worker advantages in that the repayments come out of their wage earlier than tax, USC and PRSI are deducted, which means somebody on the very best price of tax will save virtually half of the price of the bike.
Sandy McGroarty, co-ordinator of the Transport and Mobility Discussion board and wE-bike Cork, one of many companions within the marketing campaign, mentioned the Leeside initiative to advertise e-bikes was the primary of its variety within the nation.
Pat Murray of Metropolis View Wheels in Cork, which has offered e-bikes for trial functions for the marketing campaign, mentioned e-bike battery know-how has improved in latest occasions, with most high quality e-bikes now utilizing lithium-ion batteries.
“In most bikes the battery could be unlocked and eliminated for charging, however some don’t. In case you wouldn’t have entry to an influence level the place you retailer your bike, you will need to select a mannequin with a detachable battery.”
Cllr Kavanagh famous that in one other incentive for the general public to maneuver in the direction of e-bikes, 27 Credit score Unions in Cork are offering member-owned monetary companies to assist cowl the price of buying an e-bike.